Field notes
What we keep running into in wholesale and distribution - the numbers behind it, and what actually moves.
4 minNobody Owns Your ERP Data
Missing prices and hidden SKUs quietly cost distributors money. See why fixing bad product data takes ongoing visibility, not a one-time cleanup.
3 minYour Buyers Can't Find the Thing You Sell
Your buyers can't find what you sell. Discover why 36% of B2B buyers abandon sites due to poor product findability and how to fix it.
4 minMost High-Volume Wholesalers S#ck At Product Marketing
Here’s Why...
4 minWhen the Website Shows Yesterday's Price, You Lose Twice
...and Your Manager Gets Confused
4 minYour Inventory Data Is Probably Wrong
...and Your Boss Probably Knows It
3 minSelf-Service Isn't Deflection
It's What Buyers Actually Want. Stop Ruining It.
4 minWhy 3 in 4 B2B Buyers Are Ready to Leave
...and It Isn't About Price
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